Greek Wine Explained 2026

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Greek wine is gaining popularity quickly, outpacing common assumptions. New vineyards are being planted with intent. Classic regions are refining their voice. At the same time, yields are shrinking, costs continue to rise, and the domestic market remains fragile. If Greek wine wants a future that is more than a promising story, it needs clarity, discipline, and authenticity that can be proven in the glass.

Together with Evmorfia Kostaki DipWSET, I am pleased to present Greek Wine Explained 2026, my third annual digital report. This edition is expanded to 152 pages and is the most detailed to date. It is written in English and designed as a practical guide for anyone who wants to understand Greek wine beyond headlines, whether you are buying for your cellar, planning a trip to Greece, or working in the trade.

Greek Wine Explained 2026 is divided into two main parts.

Part One: Greek Wine Explained

This section covers what is happening in Greek wine right now and offers a clear view of where the category is heading.

You will find:

News and developments for 2025
Ups and downs across the Greek wine landscape
Hopes and fears for 2026
Two hot topics that matter for the next decade: terroir and the Greek vineyard, plus the new permission to plant indigenous Greek varieties throughout Greece
A nationwide view of the 2025 vintage and the key factors shaping the Greek climate
It also includes The People Behind the Labels, a set of portraits that focus on decision-making over time rather than personality for its own sake.
Finally, it features an extensive selection of wineries and wines, organised to help you act on the information: New Promising Wineries, Wineries to Watch, Superb Value for Money Wineries, and Must Have Wines.

Part Two: In Depth

The In Depth section changes every year and is built to push the reader beyond grape names into place and style.

For 2026, it includes:

Assyrtiko beyond Santorini, including a structured blind tasting of 66 Assyrtiko wines from across Greece, organised by style and then by region
Naoussa in depth, with context and a clearer reading of where Xinomavro is heading
Cyprus, placed within the wider Eastern Mediterranean reality, including a dedicated chapter by Cyprus's Master Sommelier Sotiris Neophytidis

If you plan to visit Greece — whether the islands or the mainland — or if you are interested in acquiring some Greek red or white wines or wish to learn more about the varieties of Greek wine, GWE is your ideal contemporary guide. Its comprehensive information makes it perfect for those already working with Greek wine who want to stay up to date. It is your essential tool for exploring one of the most exciting wine scenes in the world.